From its roots in Africa through to the youth cultures of the present day, cool has always been an attitude of resistance to subjugation, an expression of rebellion and a posture of defiance...
Cool used to be about being.
It was the soulful jazz singer, the spastic beat poet and the wandering rebel. It was something raw and electric that they epitomized...
Cool used to emphasize substance over style.
It wasn't about listening to a type of music, watching certain films or having interesting things. It was about giving birth to an idea that would radically change our social, political and cultural constructs.
When corporations commodified cool, they stole its essence and turned it into something shallow and superficial- people no longer needed to be cool, they could simply buy it.
- Adbusters (Super cool magazine, journal of the mental environment)
www. adbusters. org
Subscribe to:
Post Comments (Atom)
2 comments:
So you don't post all the same stuff here that you do on Xanga?
Speaking of Cool, what do you want to do fer SST?
Art, dance, drama, team leader, innocent bystander?
Lemme know...
Post a Comment